Top 5 Social Apps Performance in Chile - Q2 2022

In the second quarter of 2022, social apps in Chile saw mixed performance across various metrics. Here’s a detailed look at the top 5 social apps: TikTok, Instagram, Facebook, noteit widget - by sendit, and X.

TikTok

Throughout Q2, TikTok experienced a gradual increase in weekly revenue, peaking at around $35.6K by the end of June. Weekly downloads fluctuated, starting at approximately 91K in late March, dipping to around 66K in mid-May, and climbing back to 79K by the end of June. Active users consistently grew, starting from 5.6M and reaching nearly 6.2M by the quarter's end.

Instagram

Instagram's weekly revenue remained relatively stable, with minor fluctuations, peaking at $282 in early June. Downloads saw a notable increase towards the end of the quarter, rising from 38K in mid-April to 63K by late June. Active users hovered around 7.8M, with slight increases and decreases throughout the quarter.

Facebook

Facebook's revenue showed a downward trend, peaking at $13.9K in mid-April and dropping to $8.5K by the end of June. Downloads started at around 50K in late March but saw a dip to approximately 38K in late April, before stabilizing around 44K towards the end of the quarter. Active users remained relatively stable, staying close to 11.5M throughout the quarter.

noteit widget - by sendit

The noteit widget saw varying weekly downloads, peaking at around 71K in mid-April and dropping to 19K by late June. Active users also fluctuated, peaking at 195K in mid-April and ending the quarter at approximately 156K.

X

X had a relatively stable revenue, with minor fluctuations around $20. Downloads showed some variation, peaking at 30K in late March and ending at 21K by late June. Active users remained steady around the 2.5M mark throughout the quarter.

This data highlights the dynamic nature of social app performance in Chile. For more detailed insights, visit Sensor Tower.